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British Airways - Our Advert 2012: The Race

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To Fly. To ServeThis year, the eyes of the world will be on us. We're proud to be ready to use our experience and expertise to fly customers from all over the world to London. Watch our new film to see how our team is in place and ready to serve. Join the conversation at http://www.facebook.com/britis...

Channel: Travel & Events
Uploaded: December 31, 1969 at 4:59 pm
Author: FlyBritishAirways

Length: 01:02
Rating: 4.9300876
Views: 153487

Tags: British Airways  The Race  Advert  2012  BA  BA Ad  Racing  Luggage  

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Video Comments

oscarscivier19 (December 31, 1969 at 4:59 pm)
This ad is great. Ignore the haters BA, haters gonna hate
stup33d (December 31, 1969 at 4:59 pm)
Though I like the other advert better (you know, because it had Concorde, which is my favourite plane of all time), this isn't THAT bad. Still, we need to find a way to resurrect Concorde (and improve it and reduce the costs so everyone can fly) and stop people from sitting 8 or 10 hours because today's planes can't go to Mach 2
johnmju (December 31, 1969 at 4:59 pm)
i love the advert its great
premclement (December 31, 1969 at 4:59 pm)
Fantastic advertisement for BA. I love BA and I have been flying with BA for the past 4 years. Splendid work lads. Keep up the good work.
edbern007 (December 31, 1969 at 4:59 pm)
You are entitled to your opinion but no need to be arrogant. As for the ad it may not be the most original but it is effective. If you knew anything about advertising you would know that one of the challenges is to get the viewers to accept the message.The ad was done in such a way to retain attention while 'softly' sending their message using a typical scenario of travelling yet making it interesting and memorable. These are strategies used to combat sales resistance.
HMSDaring1 (December 31, 1969 at 4:59 pm)
@mryoheylol Why? What's wrong with British Airways? It is miles better than American Airlines
AdmiralPeterSnoopy (December 31, 1969 at 4:59 pm)
Wow. Last year's commercial was pure beauty. Coming from an aviation background, it brought tears to my eyes with its great words, visuals, and tone. This commercial is by no means anywhere near as synonymous with the true emotion of flight as last year's.
mryoheylol (December 31, 1969 at 4:59 pm)
I'm sorry! NO WAY JOSÉ! LEt's start by comparing American Airlines to British Airways. Hmmm! It's a clear win: US
mryoheylol (December 31, 1969 at 4:59 pm)
I love British Airways! I love Terminal 5! You make Britain proud! Flying the flag all over the word, the tail fin every one recognises instantly and warms the heart!British Airways is one of the many gems on the crown which is Britain!
sky30394 (December 31, 1969 at 4:59 pm)
USA>UK Since 1776.

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